Here’s my thoughts on extended warranties. The cost of these is usually based on the price of the product. You will pay a certain price on items up to £200, a bit more for up to £400, a bit more… etc.
So if you buy the bottom of the range cheapy the warranty is also cheap. Buy expensive quality and the cost of the warranty rockets. I’ve bought quality in the past and thought the extended warranty too expensive so didn’t buy it. Guess what? The product failed soon after the one year manufacturer warranty.
So here’s my current usual procedure. Buy the cheapest that suits my need with a five year extended warranty. I assume it will only last five years and if I’m happy with the combined price on a cost per annum basis then all is good.
The company that makes the Elektra brand is indeed based in Turkey but has plants in many countries. The brands that they own include Beko, Grundig, Dawlance, Altus, Blomberg, Arctic, Defy, Leisure, Arstil, Elektra Bregenz and Flavel. I’ve found figures online saying they accounted for 46% of the global white goods market and that was five years ago.
Now before I give some further information on the company I want you to promise not to snigger, The company is called Arcelik. Stop sniggering at the back. As if that wasn’t bad enough the parent company is Koc Holding.